Identity and campaign for the 80th edition of the foremost survey of American art. Building on the 2019 Biennial’s wordmark and color-forward approach, we developed a bisecting space-division system and motion pattern that could ingest Biennial artworks, in-gallery photography, videos, or just text and output an array of distinct impressions, all generating a comprehensive picture of the exhibition.
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Little Fat Boy, 2022
Web design and development for designer, photographer, and infectiously wholesome food personality Frankie Gaw, sharing recipes and stories from a distinct Asian American perspective. The site balances a simple design language with traces of human touch to match Frankie’s casual personality and polished visual sensibilities.
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A Jailhouse Lawyers' Manual, 2021
Ongoing web, identity, and print work with the Jailhouse Lawyer's Manual. The JLM is a free publication and resource for incarerated people with no legal background to better understand how to legally represent themselves or others. A simple, organized website allows outside contacts and loved ones to contribute to research.
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whitney.org, 2022
Design for the Whitney's website and Mobile Guide. I created, maintained, documented and advocated for the Whitney digital design system, including a site-wide overhaul of typographic scale and spacing rules; worked with web developers on accurate implementation; established layout best practices that gave content managers guidance to construct page layouts in the CMS; and promoted visual, keyboard and touch accessibility across all aspects of the website.
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Julie Mehretu, 2021
Exhibition graphics and campaign design direction for a survey of Julie Mehretu’s decades-long career. We developed a design language employing a gradiated, tonal approach to typography, drawing from Edouard Glissant’s writings on the “right to opacity,” which form a core influence in Mehretu’s work.
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Columbia H.R.L.R., 2019
Web design, development and identity for the Columbia Human Rights Law Review, the most frequently cited human rights law journal in the world. Key goals of the site design included communicating the prestige of publication in the journal, and maintaining balance between the Journal’s progressive stances and its institutional background.
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Type@Cooper, 2018
Design and development of a small site showcasing the work of the 2018 graduates from the Type@Cooper Extended program, a one-year certificate program in typeface design. The collaborative environment of the class manifested in an egalitarian presentation allows visitors to cast their own spotlight on glyphs of interest, enticing them to learn more.
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Artists Among Us, 2021
Identity and animation for the first-ever podcast by the Whitney Museum of American Art, highlighting the voices of artists past and present. Extending the philosophy of the “Responsive W” that underpins the Whitney’s overall graphic identity, we created a waveform-inspired shape that reacts to a speaker's voice. Photo by Ryan Lowry.
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Equinox, 2019
Design of the app Equinox members use to check in, book classes, track their physical activity, and manage ancillary services. The process involved an overhaul of the visual language, photographic art direction, illustration style, and the creation of a new digital design system, all to project Equinox's distinct, lifestyle-driven vision of health and fitness.
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Syndicator, 2017
Identity and web design for an aggregator of news articles that allow readers to follow news stories directly from the person writing them. It hopes to create ways of engaging with news and media on the personal level, with the hopes that fostering trust between readers and individual journalists leads to higher media literacy and lower susceptibility to disinformation.
